Product Advertising by Trade or Retail Customers

Customer advertising

When to use:

A retail or trade customer is selling our products and would like to display our logo together with the product in a catalogue or product advertisement.
Please note: This procedure is only relevant for our indirect customers. For our direct retail and trade customers the logo use is regulated with the distribution contract.


What to do:

  • Fill in the application for the logo usage by the customer as premise for the contract.
  • Close a contract with your customer that defines the rules for using our logo. Our design guidelines are part of this contract.
  • Ensure that your customer applies our logo correctly.

Brand request form

Give us a call

T: +49 89 6213 44 88
09.00 am until 05.00 pm CET

Ask us online: Brand request form